by Bowers & Wilkins, April 5, 2023
In Conversation with Keith Jopling: The Art of Longevity Podcast Spotlights the Unsung Stories of the Music Industry
(...) As the proud sponsor of The Art of Longevity, Bowers & Wilkins caught up with the man behind this excellent podcast to discuss his fascination with the careers of artists, the intricacies of longevity as a musician, navigating the ups and downs of the industry – and everything in between.
Each episode of the podcast features many profound takeaways from Keith and his guests for sustaining a lasting career in the music industry. So, it's a fantastic listen for not only the fans of the artists involved, but also up-and-coming musicians looking to make their way in the ever-changing music business.
(...) Like many music business professionals, Keith’s dedication to the industry is driven by a lifelong passion for music. It’s this passion – and a thirst for hearing the unsung stories of his favourite artists – that saw him embark on a new journey within the space. “There’s so much skill and hard graft and luck involved – I wanted to get the individual story of career journeys from my favourite artists as well as other interesting artists.”
The Art of Longevity gives artists a platform to tell their stories from their perspective, the stories of their careers, the highs, the lows and the all-around unpredictable ride of fame and fortune.
(Note: listen to Jopling's interviews with Britt Daniel (Spoon), Suzanne Vega, Los Lobos, Fink, Barenaked Ladies, Tears for Fears, KT Tunstall, Tim Booth (James), Nile Rodgers, Laura Veirs, Gary Numan, Interpol, Blancmange, Brett Anderson (Suede), Death Cab for Cutie, U2, Bob Dylan... since the start of the series in November 2020.)
Read more about this podcast on Bowers & Wilkins' website, where the article was initially published.