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How to Predict a Song's Future Streams

by Jay Srivstav,, March 6, 2023

Most songs will peak in popularity on streaming platforms the first year following their release and then gradually decay over time. This happens naturally as new music gets released and competes for listeners’ attention.

There are a variety of factors that play a role in a song’s streaming peak, including the artist’s popularity, the playlisting, the genre, and the release timing. Given this combination of factors, every song will have a unique streaming trajectory.


The chart below shows how songs from different genres may perform over a 20-year period. It’s important to note that these curves are all indexed to the same starting point, but in reality, the top pop and rap songs tend to stream far more than the top rock and country songs upon release. This contributes to their steeper decays.

Read more about this fascinating topic on Royal's website where this article was initially published. Royal is a marketplace that enables anyone to invest in music and earn royalties alongside artists.


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