Music is one of the most universal forms of expression, but also one of the most competitive and challenging industries to succeed in. With the rise of streaming services, music consumption has increased exponentially, but so has the supply of new songs and artists. How can musicians stand out in this crowded market and reach their potential audience?
- Based on an article by David Salazar on Fast Company, on July 16, 2023
One possible answer is artificial intelligence (AI), which is transforming the music industry in various ways. AI can help musicians create, distribute, and monetize their music, as well as discover new trends and opportunities. Here are some examples of how AI is impacting the music industry and what it means for artists:
AI can generate music based on different styles, moods, and preferences. This can be useful for creating background music, soundtracks, or personalized playlists. For example, Amper Music is an AI platform that allows users to create original music in minutes by adjusting parameters such as genre, tempo, and mood. Endel is an app that generates adaptive soundscapes based on the user’s location, time, and biometric data.
AI can also assist musicians in composing and producing their own music. AI can provide suggestions, feedback, and enhancements to improve the quality and originality of the music. For example, Boomy is an app that helps users create and share songs using AI. Landr is an online service that uses AI to master tracks and optimize them for different platforms.
AI can help musicians distribute and promote their music to the right audience. AI can analyze data from streaming services, social media, and other sources to identify trends, preferences, and niches. For example, Instrumental is a platform that uses AI to discover emerging artists and connect them with labels, managers, and brands. Playlist Push is a service that uses AI to pitch songs to playlist curators and influencers.
AI can also help musicians monetize their music and generate new revenue streams. AI can enable new forms of licensing, royalty distribution, and fan engagement. For example, Audius is a decentralized music streaming platform that uses blockchain and AI to empower artists and reward listeners. Super Hi-Fi is a platform that uses AI to create seamless and personalized listening experiences for digital music services.
AI is not a threat to the creativity and authenticity of musicians, but rather a tool that can enhance and complement their skills and talents. By embracing AI, musicians can unlock new possibilities and opportunities in the music industry.
To learn more about how AI is changing the music industry and creating new opportunities for artists, you can read the original article here, on Fast Company's website.
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Summary by The New Bing AI
Illustration: Yoshi Sodeoka
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